Zac Efron the new face of Hugo Boss | The Perfect Man

Zac Efron the new face of Hugo Boss

Guys, hold on to your ladies because Zac Efron has been announced as the new face of Boss Man the fragrance.

The 29 year old actor has been carefully selected as the new face of the brand and according to Hugo Boss, they’ve chosen Efron because he is the ‘ultimate embodiment of millennial masculinity’.

Zac Efron
Zac Efron

The campaign will not be out until next year but it will focus on inspiring millennials to achieve their goals and passions – a movement for all those who aspire to live their dreams.

We’re keeping a close eye on this one as we can’t wait to see what the brand and actor have in store for us.